News
Agency Adds Keep Arkansas Beautiful Statewide Cleanups Coordinator Role
to Public Service Client Roster
LITTLE ROCK, Ark. (Oct. 28, 2009) – Arkansas public relations firm Mangan Holcomb Partners has been selected to serve as the statewide cleanups coordinator for the Keep Arkansas Beautiful Commission (KAB). Following a competitive Request for Proposals process, KAB Director Robert Phelps announced the awarding of the two-year contract in July.
“Mangan Holcomb Partners has successfully served the marketing communications needs of KAB for more than a decade, creating award-winning public awareness and education campaigns that positively impact Arkansas,” Phelps said. “Their understanding of and commitment to the KAB mission assures the Commission that they will meet the challenges of the statewide cleanups coordinator role with equal expertise and efficiency.”
As statewide cleanups coordinator, Mangan Holcomb will provide support to KAB’s two annual statewide cleanup campaigns: the spring Keep America Beautiful Great American Cleanup™ in Arkansas and the fall Great Arkansas Cleanup. Just over 18,000 Arkansans picked up 1.2 million pounds (600 tons) of litter during the 2009 Great American Cleanup in Arkansas. In the fall of 2008, the Great Arkansas Cleanup included 210 events in 60 Arkansas counties, with more than 20,200 volunteers picking up 4.3 million pounds of litter. To date, more than 115 events in 55 Arkansas counties have been organized as part of the 2009 Great Arkansas Cleanup.
The agency will serve as the liaison between KAB and the local coordinators who organize the volunteer community-cleanup events across the state, providing them with cleanup materials, supplies and location ideas for cleanups, as well as continuous support throughout the registration and completion of each cleanup. In addition, the statewide cleanups coordinator will organize regional meetings hosted by KAB to educate local coordinators about the cleanup-event process, including safety and event planning guidelines and volunteer-recruitment guidance. Mangan Holcomb will also support KAB by collecting and compiling individual event results and issuing a final campaign activity report to the Commission.
About Mangan Holcomb Partners
Established in 1972, Mangan Holcomb Partners is a full-service marketing, advertising and public relations agency providing clients with integrated marketing communications strategies using Power Ideas™. The agency represents clients throughout the South and Midwest in the healthcare, higher education, financial, agriculture, tourism and transportation industries. Mangan Holcomb Partners is a member of the prestigious American Association of Advertising Agencies. For more information, visit ManganHolcomb.com.
Little Rock, Arkansas 72202
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